Flu Vaccination – information for LPCs

Published on: 23rd July 2015 | Updated on: 15th March 2022

This page contains information and advice for LPCs on the Flu Vaccination Advanced Service.

Guidance and support aimed at community pharmacy contractors and their teams is available via the flu vaccination hub page.

LPCs may want to consider:

  • supporting contractors, for example, through regular communications about service updates and by highlighting training options and other resources;
  • hosting a training event for any pharmacists who need it locally;
  • patient communications to highlight the service, for example, LPCs may wish to organise an event with local press when the service launches; and
  • what meetings with local stakeholders might be helpful to ensure that as many patients are possible receive NHS flu vaccinations.

Flu Vaccination Service promotional toolkit

Part 1: Promoting to politicians and the public

PSNC Flu Vaccination Service 2021/22 presentation (August 2021)
A template PowerPoint presentation that LPCs could use to help engage contractors and stakeholders about the 2021/22 Community Pharmacy Flu Vaccination Service.

LPC invitation to MPs – visit a local pharmacy for your flu vaccine (October 2021)
This template invitation can be used by LPCs to invite an MP to visit their local pharmacy for a flu vaccine.

Press release for MPs -Flu 2021 (October 2021)
This template press release can be used when MPs visit pharmacies, either to be briefed by the local pharmacy team or to receive an NHS flu vaccination if they are eligible.

Press release for LPCs – 2021 Flu season (October 2021)
The template press release can be used to highlight the record number of flu vaccinations that community pharmacies have provided in 2021/22.

Briefing for MPs – Flu 2020 (October 2020)
This briefing contains some messaging to help explain this year’s flu programme, as well as pressures on pharmacies as we approach the winter.

Social media tiles (click to enlarge, right-click to save image) (November 2020)


Flu vaccination service tweets

A how-to guide to organising an MP flu vaccination visit

Flu Vaccination Service advert templates
You may also wish to generate interest amongst the local population by promoting the community pharmacy service in local newspapers and magazines. This document includes both A4 and A5 sizes, as well as black-and-white options, to fit a variety of advertising budgets.

PSNC Briefing 050/15: Template radio scripts to promote national pharmacy flu vaccination service
The LPC may also wish to consider working with a local radio station to produce some adverts. This PSNC Briefing was issued when the national service first began, but the template scripts are still relevant.

Part 2: Reaching out to local charities and care provider support organisations

Promoting the service to local charity support groups will help increase their members’ awareness of the importance of having a flu vaccination and that the NHS Flu Vaccination Service is widely available in community pharmacies as well as from GP practices. The following resources have been created to help LPCs.

Promoting the service to umbrella local care provider support organisations and other stakeholders will help increase awareness that care/nursing home, domiciliary care and hospice care workers can now have a flu vaccination in a community pharmacy. The following resources have been created to help LPCs.

Part 3: Responding to queries

PSNC Briefing 036/19: Flu vaccination: The benefits of a community pharmacy service
To support LPCs in providing information and statistics to patients and local stakeholders, PSNC has developed this briefing which sets out the evidence we have for community pharmacy flu vaccination services, showing that they can effectively augment the vaccination service provided by GP practices.

PSNC Briefing 037/19: Flu vaccination: Responsive Lines for LPCs
Finally, these lines may be useful to LPCs who experience negativity from local doctors or Local Medical Committees (LMCs) about the recommissioning of the Flu Vaccination Service.

Return to the flu vaccination hub page

For more information on this topic please email info@psnc.org.uk

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